community engagement
Football has its own community. A community made up of players, spectators and volunteers of all ages, races, religions, and backgrounds. All united by the beautiful game and the sense of belonging that it brings.
Football also has an extraordinary power to reach out and touch the lives of more than just those within its community. It can unite local communities through promoting cross-cultural collaboration. It can help celebrate diversity and promote equality. It can offer a safe place for individuals and groups to develop and grow either individually or collectively. It has the power to add new and additional strengths and make local communities better for everyone.
That sense of togetherness is essential to running an effective and sustainable club, but more importantly becoming part of a well-connected and well-supported community.
UNLOCKING STRENGTHS
connected
Great community engagement is a two-way process. It is not just about finding out what individuals, groups and organisations are local to you and what assets they have. It is about your club identifying its’ own assets, being clear on future ambitions and determining how you can play a role within the wider community. When assets and ambitions are identified and more importantly aligned, new doors open and opportunities can arise.
Community connection truly flourishes when relationships are built, and trust is developed. This can and will take time to grow. By having meaningful engagement and immersing yourself within your local community, regularly, you can begin to build the right foundations to create and nurture relationships.
Remember when everyone comes together, communities achieve more!
club assets
What it is
Every club has different strengths and assets – knowing what your club does well will help you when connecting with your community.
Why it matters
By identifying your strengths and using them as the driving force for change, you will engage better with your community.
discovering your local community
What it is
Knowledge of the makeup of your community can be gained through awareness of different individuals, organisations and groups in the local community.
Why it matters
Knowing what or who you have around you and your club can help to identify different opportunities available to explore.
developing meaningful Engagement
What it is
It is key to develop an environment of engagement through transparency, open mindedness and conversation.
Why it matters
Connecting with the local community can help share ideas, build understanding, and create networks that benefit both club and community.
welcoming the community
What it is
Who do you want to welcome and why? Knowing this will help your club to reach out and welcome your community.
Why it matters
Opening your doors and inviting your community to visit, can help show that you are more than just a club.